Bluewater Intel LLC ("Company," "we," "us") respects your privacy and is committed to protecting it. This policy describes the information we collect through the Bluewater Intel application, website, and related services (the "Services"), how we use and protect it, and your choices. By using the Services, you agree to this policy. If you do not agree, do not use the Services.
We never sell, rent, or share the personal information that identifies you. Your identity and the personal details tied to it stay private — we do not hand them to advertisers, data brokers, or other third parties for their own use.
Your GPS location and your saved fishing spots (waypoints) are never shared with anyone. Your waypoints and saved spots are private to your account and visible only to you. When you sign in on more than one device, they sync only across your own devices — never to other users and never to third parties. We do not include your GPS location or your waypoints in any data we share or sell, even in aggregated or de-identified form.
Exception — community fishing reports you choose to post: if you post a fishing report, that report is public to other users under an anonymous handle. Public report fields may include the report text, optional species, the port you selected, the date fished, and a coarse region derived from that port. Your name and email are not shown on reports. Do not post a report if you do not want that information visible to the community.
To support and fund the Services, we may show advertising and we may share or sell aggregated or de-identified information — pooled statistics and trends that cannot reasonably be linked back to you as an individual (for example, general fishing-activity patterns by region or season), excluding your precise GPS location and saved waypoints. This is information about groups and trends, not about you. We describe how this works in Sections 4 and 5.
We collect a limited amount of information to operate the Services:
Information you provide: data you enter such as catch logs, waypoints, saved spots, preferences, home port, target species, and community fishing reports (report text, port fished from, date fished, optional species); and any messages you send us (for example, support or feedback emails, including your email address). Your waypoints and saved spots are stored for your use only — kept on your device and, when you are signed in, synced to your account so they are available across your own devices. They are never made visible to other users or shared externally. Community fishing reports you post are visible to other users as described in Section 1.
Location: if you grant permission, approximate or precise device location, used on your device to show relevant conditions and predictions for your area. Your device GPS location is never shared with anyone and is not sold or included in aggregated data. Separately, if you post a fishing report, the port you select (a named harbor or access point, not your live GPS track) is shown with that public report. You can decline or revoke device location permission in your device settings.
Information collected automatically: basic technical and usage information needed to operate and improve the Services and fix problems — for example, device and app version, general usage patterns, and, on the website, standard log data such as IP address and browser type. Where any of this is associated with you, we treat it as personal information under this policy.
App diagnostics & performance data: to keep the app reliable, we collect diagnostic, error/crash, and performance information — for example, app events (such as opening a screen or toggling a layer), error and crash reports, and performance metrics. This data is used solely to diagnose problems, fix bugs, and improve the app's performance and stability. It does not include your GPS location, saved spots, names, or email. Because this information is necessary to operate and maintain the Services, its collection is a required part of using the app and is not optional; if you do not wish for it to be collected, please do not use the Services. We continue to apply data-minimization and de-identification practices to this data.
Account and payment information: when you create an account or purchase a paid subscription, we collect the information needed to provide it, such as your email address and subscription status. Website payments are processed by Stripe, Inc. under Stripe's own privacy policy. In-app subscriptions on iOS are billed by Apple; on Android they are billed by Google Play. Those stores collect and process payment details directly; we do not collect or store your full payment-card number. We receive limited billing information — such as your subscription plan, status, and the result of a charge — to manage your account and access. We do not use your payment information for advertising.
On the website we may use cookies or similar technologies to keep you signed in, remember your preferences, understand general usage, and support advertising. Where we serve ads, we expect to favor contextual ads (based on the content you're viewing) rather than ads targeted using your personal profile; if we ever use targeted advertising that involves sharing personal information with an ad network, we will provide the disclosures and opt-out choices required by law. You can set your browser to refuse some or all cookies, though parts of the website may then not function properly.
We use the information we collect to: provide and display the Services and generate predictions and conditions for your area; save your catches, waypoints, settings, and fishing reports; operate the community fishing-reports forum; create and manage your account; process payments and manage your subscription, trial, billing, and renewals through our payment processor; respond to your requests and support messages; operate, secure, maintain, and improve the Services, including diagnosing problems, fixing bugs, and monitoring and improving app performance and stability using the diagnostic, error, and performance data described in Section 2; show advertising within the Services; and comply with our legal obligations.
We may create aggregated or de-identified information from usage and the data you provide — combining and stripping it so it no longer identifies you — and use, share, or sell that aggregated information for any purpose, including analytics, research, and commercial products (for example, regional fishing-activity trends). We do not re-identify it, and we contractually require recipients not to attempt to re-identify it. We never use your personal information to publicly identify you.
We do not sell or share the personal information that identifies you. We may share or sell only aggregated or de-identified information as described in Section 4. We disclose personal information only in these limited situations:
Community fishing reports: when you choose to post a report, the public fields of that report (anonymous handle, text, optional species, port, date fished, and region) are displayed to other users of the Services. That is not a sale of your identity; it is content you elected to publish to the community forum.
Advertising partners: if we show ads, advertising providers may collect limited technical data (such as device or cookie identifiers) to deliver or measure ads. We do not give them the personal details that identify you, and where any such sharing would qualify as a "sale" or "sharing" under applicable law, we will provide the required opt-out.
Service providers: with vendors who perform services for us (such as hosting and payment processing — for example, Stripe, which processes subscription payments), under obligations to protect the information and use it only to provide those services to us.
Legal and safety: to comply with a law, court order, or government or regulatory request; to enforce our Terms of Use or other agreements; or where we believe it is necessary to protect the rights, property, or safety of the Company, our users, or others.
Business transfer: if the Company is involved in a merger, acquisition, financing, reorganization, or sale of assets, your information may be transferred as part of that transaction. We would seek to ensure it remains subject to protections consistent with this policy.
Some data (such as your catch log and preferences) may be stored on your device and/or on secured servers we control or use to operate the Services. We take reasonable administrative and technical measures to protect your information, but no method of storage or transmission is perfectly secure, and we cannot guarantee absolute security.
The Services display environmental data from public providers (for example NASA and NOAA) and may contain links to third-party sites. Viewing that data or those sites is governed by those parties' own terms and privacy policies, which we do not control. We do not share your personal information with them as a condition of displaying their public data.
You can decline or revoke location permission in your device settings (some features may be limited), clear locally stored data through the app or your device, and adjust browser cookie settings. You can edit fishing reports you authored from the Fishing Reports page. To request access to, correction of, or deletion of personal information we hold about you (including reports tied to your account), contact us at info@bluewaterintel.com and we will respond as required by applicable law. Depending on where you live, you may have additional rights under laws such as the CCPA (California) or GDPR (EU/UK).
We do not sell or share the personal information that identifies you within the meaning of laws such as the California Consumer Privacy Act (CCPA/CPRA) or Nevada Revised Statutes Chapter 603A. We may sell or share only aggregated or de-identified information that does not identify you. If we ever introduce advertising or data practices that would qualify as a "sale" or "sharing" of your personal information under applicable law, we will post a clear "Do Not Sell or Share My Personal Information" choice and honor it. Questions or requests: info@bluewaterintel.com.
The Services are not directed to children under 16, and we do not knowingly collect personal information from them. If you believe a child under 16 has provided us information, contact us at info@bluewaterintel.com and we will take reasonable steps to delete it.
We may update this policy from time to time. The "last revised" date below reflects the latest version, and material changes will be reflected here. Your continued use of the Services after changes are posted means you accept the updated policy.
Questions about this policy or your information: info@bluewaterintel.com.
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Questions: info@bluewaterintel.com